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A virtual tour is a collection of 360° images that are joined together by a series of linking hotspots to allow the viewer to move from one location to the next.

Virtual tours can be viewed on desktop, tablet or mobile phone and can include sound, video and photos.

To create the virtual tour, each scene uses a series of standard 2D photographs that are taken at intervals by rotating a camera 360° around a fixed point. Once taken, the photos are edited and stitched together so they fill a complete 360° sphere.

By linking each scene together and adding points of interest, an interactive 360° tour of your business is created which can be viewed in a web browser.

By rotating the panorama through the use of a touch screen, mouse, or a phone’s gyroscope, the viewer can look around each image in the virtual tour as if they were actually at the location. If you’ve ever used Google Streetview, you’ve already used a basic virtual tour.

Virtual tours are fast becoming an essential tool for any businesses marketing strategy. Unlike simple 2D photography, a virtual tour places the customer ‘inside’ your premises so they can see it at every angle from the comfort of their own home.

A visitor will be able to navigate on their own and move from one room to another, go to all the floors and check out every detail. It’s even possible to add information hotspots to highlight the services you offer along with price lists, opening hours, and anything else that will attract the customer to make a purchase from you.

It’s as simple as viewing a YouTube video in your web browser. Once your virtual tour is created it’s uploaded to a 3rd-party hosting server, and to view it you just insert a small piece of code into your website.

The tour is presented in the newest version of HTML5 (the code that makes websites work) so that it can be displayed in all modern web browsers on smartphones, desktops and tablets whether they use Android, iOS, Windows or macOS.

You will also receive a text link so that you can share your virtual tour on social media.

Finally, with the premium upgrade, 360° photos from your virtual tour are uploaded to your Google My Business profile.

Take a look at the products page to see how your virtual tour could look.

  1. We will arrange a suitable time to arrive at your location and shoot the images we need to create the virtual tour.
  2. When we arrive at your site it will take approximately 1-2 hours to set up the equipment and take the photographs.
  3. Once we’re back in the Vartour office we will edit and stitch the photos together to create the virtual tour of your business. The tour is then uploaded to a specialist server so that you can import it into your website – just like you’d upload a video to YouTube. We aim to complete this work within 1 week of the photo shoot.
  4. We will email you a link to your virtual tour so you can view it for your approval. If you’d like any alterations made you can let us know and we’ll make them for you.
  5. Once you are happy with the virtual tour we will publish it and request payment. When payment is received you will receive the code to insert the virtual tour into your website.

Vartour virtual tours come with a range of options. We can include information panels such as email and telephone details, custom logos, audio (e.g. music or a spoken introduction by you), YouTube videos, and much more.

Please contact us if you would like any future additions such as more information hotspots. The virtual tour can be updated by us at any time without you needing to do anything.

Vartour currently accepts payment via Paypal. You can make your payment to Vartour via the Paypal website or app using email address: or the PayPal.Me link:

Of course! We can add and remove text, modify the layout of hotspots, and insert any new photos you provide. We can also re-shoot any rooms that you have refurbished and swap out the old 360° photos with new ones.

Please don’t hesitate to let us know your requirements and we’ll do everything we can to help you.

All photographs created by Vartour for your virtual tour website are owned and held under copyright by Vartour. 

If you wish to modify a particular photograph created by Vartour please contact us and we will endeavour to assist you, however we will not supply you with original copies of the photographic media.

If you purchased the premium virtual tour upgrade, Vartour will upload up to 10 360° photos from your new virtual tour to your Google business profile. These will be displayed in addition to any other 360° photos on your Google profile.

Photos on your Google profile are not controlled by Vartour, therefore to remove unwanted photos please see the Google support pages.

Note that if your existing 360° photos were uploaded to your Google business page by a 3rd party using their own Google profile, you can contact them and ask them to delete the 360° photos they previously uploaded.

With regard to the 360° photos in your virtual tour, we will send the original images to you via Google Drive. In this instance, we will transfer all copyrights of the 360° photos to your ownership. You can then upload the 360° photos to any virtual tour hosting company such as Kuula and create your own virtual tour. Note that you will be required to pay your own server hosting fees in this scenario.

Unfortunately some older versions of iPhone (6 and below) and iPad (3 and below) have problems displaying HTML5 content – including the technology used to display Vartour virtual tours. Try using a different browser on your device, upgrading the iOS version, or use another device entirely. To date, all Android and all newer versions of iOS devices are compatible with Vartour virtual tours.

If there is a 360° photo AND a virtual tour on the same website page, one of them will always auto-load while the other shows a play button. Both media will still display correctly.

If only one photo or one virtual tour is on the website page then: virtual tour – loads with a play button. 360° photo – auto- loads.

If you’ve got any other questions whether it’s anything to do with virtual tours, 360° photography in general, or the services we offer, please don’t hestitate to get in touch via the contact page. We promise to get back to you within 48 hours.

The benefits of a Vartour 360° virtual tour

  • Build customer confidence with a detailed insight into your business.
  • Ideal for all high street and public-facing businesses like hotels, salons and restaurants.
  • Share the virtual tour on social media.
  • Make your website stand out from your competitors.

Interested? Contact us and get your 360° virtual tour started today